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June 5, 2021
Clemalita Smith joints Meveca as Vice President of the Americas – Business Development

MEVECA CORP. is extremely proud and excited to announce the appointment of sales, marketing & engagement expert, CLEMALITA SMITH, to the newly-created position of Vice President of the Americas – Business Development.

MEVECA CORP. is extremely proud and excited to announce the appointment of sales, marketing & engagement expert, CLEMALITA SMITH, to the newly-created position of Vice President of the Americas – Business Development.

In this high-profile role, Ms. Smith will be directly engaged in partnering with all involved parties – prospective & current clients, sales/marketing/promotions teams, research & development, design, manufacturing, fulfillment, installation – to ensure an outstanding experience at each and every level.  The ultimate goal is maintaining Meveca’s top positioning as designing and manufacturing some of the most innovative, luxurious, sustainable and highest quality food & beverage equipment available on the market.

CLEMALITA SMITH is a visionary leader, success coach and entrepreneur with over two decades of dynamic executive management experience in the comprehensive luxury brands arena.  

From "literally" growing up in a multi-generational entrepreneurial family environment, to being a top-performing hospitality and entertainment industry sales & marketing executive, to training, nurturing & managing outstanding teams, as well as consulting for and advising major corporations, business leaders and individuals across a range of professional specialties — Clemalita knows and loves all things business related.

With a sincere and deep personal passion for always learning, growing and fully experiencing all that life truly has to offer, Clemalita has translated this passion onto a professional level by building an impressive track record of developing superior client engagement experiences at every stage.

Ms. Smith is expert at analyzing and streamlining processes; optimizing operational procedures; managing & mentoring personnel (talent); and advising on Best Practices.  Additionally, she is known for her signature empowering & transformational approach to training (and developing) teams in the most effective sales, marketing and ultra-luxury hospitality industry service techniques & solutions; as well as her outstanding ability to develop business by increasing productivity, satisfaction & revenue (ROI), while also maximizing savings.

Over the years, Clemalita has held substantial senior managerial roles such as:

• Director of Entertainment Sales, Marketing & Events with W Westwood - West Beverly Hills, and inaugural Director of Entertainment Sales, Marketing & Events with W Hollywood, respectively

• Director of Meetings & Private Events – Sales, Catering, Meeting & Event Services Division with Edward Thomas Hospitality Corp. of Beverly Hills | ETC Hotels

• Corporate Task Force management & trainer for W City Center - Chicago, W Los Angeles, W San Diego, and W New York - Union Square

• Group Division Sales with Sofitel Chicago - Miracle Mile

• Catering & Conference Services Division with W Lakefront - Chicago

• Front Office & Rooms Director with W French Quarter - New Orleans

Ms. Smith, who is a former resident of Paris, France and Milan, Italy, currently lives in the Beverly Hills area of California. She is an alumna (with honors) of Hollins University and also a certified executive life coaching professional. Clemalita enjoys reading, learning, health & wellness, life sciences and nature activities. And as time permits, she also delights in global travel, exceptional culinary experiences (especially, authentic New Orleans Créole cuisine), cultures and truly amazing people & places around the world.

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